Incredible Special Savings on in stock Chevrolet models right now! - Click here to see more!
2026 Chevy Silverado 1500. 0% APR for 5 years for well qualified buyers when you finance with GM Financial PLUS No monthly payments until after Labor Day.
1.Finance charges accrue from date of financing. Deferred monthly payments for 90 days. 0% APR for 60 months. Monthly payment is $16.67 for every $1,000 you finance. Example down payment: 7.6%. Must finance with GM Financial. Down payment required at signing, if applicable. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 7/7/26.
2026 Chevy Silverado, Equinox and Trax. 0% APR for 5 years for well-qualified buyers when you finance with GM Financial PLUS No monthly payments until after Labor Day.
1. Simulated content shown. Finance charges accrue from date of financing. Deferred monthly payments for 90 days. 0% APR for 60 months on 2026 Silverado, 2026 Equinox and 2026 Trax. Monthly payment is $16.67 for every $1,000 you finance. Example down payment: 12.3%. Must finance with GM Financial. Down payment required at signing, if applicable. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 7/7/26.
2026 Chevy Traverse. 2.9% APR for well-qualified buyers when you finance with GM Financial.
1. 2.9% APR for 36 months. Monthly payment is $29.04 for every $1,000 you finance. Example down payment: 11.7%. Must finance with GM Financial. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 7/7/26.
2026 Silverado 1500, Silverado HD, Colorado. The Pulse of America. The Power of Chevy.
 
2026 Equinox. 2026 Trax. 0% APR for 5 years for well-qualified buyers when you finance with GM Financial PLUS No monthly payments until after Labor Day.
1. Finance charges accrue from date of financing. Deferred monthly payments for 90 days. 0% APR for 60 months on 2026 Equinox and 2026 Trax. Monthly payment is $16.67 for every $1,000 you finance. Example down payment: 14.5%. Must finance with GM Financial. Down payment required at signing, if applicable. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 7/7/26.
2026 Chevy Silverado 1500 Crew Cab LT 4WD with TurboMax Engine. Ultra-low mileage lease example for qualified GM employees, retirees and eligible family members with a current eligible Chevy lease. $189 PER MONTH for 24 months. $3,869 due at signing after all offers. $0 ACQUISITION FEE ($695 VALUE). Tax, title and license fees extra. No security deposit required. Mileage charge of $0.25/mile over 20,000 miles.
(1) Example based on national average vehicle selling price. Each dealer sets its own price. Your payments may vary. Must show proof of current lease of a 2021 model year or newer Chevy vehicle and be a current lessee for at least 30 days prior to the new vehicle sale. Customer remains responsible for current lease payments. Payments are for a 2026 Chevy Silverado 1500 Crew Cab LT 4WD with TurboMax Engine with an MSRP of $53,795. 24 monthly payments total $4,531. Closed-end lease. Option to purchase at lease end for an amount to be determined at lease signing. GM Financial must approve lease. Late payment and early termination fees apply. Lessee is responsible for insuring the lease vehicle. Lessee pays for maintenance, repairs, excess wear and disposition fee of $395 or less at end of lease. Payments may be higher in some states. Not available with some other offers. Take new retail delivery by 7/7/26.
2026 Chevy Equinox LT FWD. Ultra-low mileage lease example for qualified GM employees, retirees and eligible family members with a current eligible lease. $249 PER MONTH for 36 months. $2,969 due at signing after all offers. $0 ACQUISITION FEE ($695 VALUE). Tax, title and license fees extra. No security deposit required. Mileage charge of $0.25/mile over 30,000 miles.
(1) Example based on national average vehicle selling price. Each dealer sets its own price. Your payments may vary. Must show proof of current lease of a 2021 model year or newer vehicle and be a current lessee for at least 30 days prior to the new vehicle sale. Customer remains responsible for current lease payments. Payments are for a 2026 Chevy Equinox LT FWD with an MSRP of $30,795. 36 monthly payments total $8,964. Closed-end lease. Option to purchase at lease end for an amount to be determined at lease signing. GM Financial must approve lease. Late payment and early termination fees apply. Lessee is responsible for insuring the lease vehicle. Lessee pays for maintenance, repairs, excess wear and disposition fee of $395 or less at end of lease. Payments may be higher in some states. Not available with some other offers. Take new retail delivery by 7/7/26.
Receive up to $210 in stackable rebates* on select parts
Offer ends 8/31/2026. At a participating U.S. GM Dealer. GM Rewards points earned and redeemed only at GM entities and GM Rewards dealers in the United States (excluding Puerto Rico, the U.S. Virgin Islands, and Guam). Points are not earned on taxes, discounts, rebates, credits, shipping fees, state inspection fees, warranty repair work or body shop repair orders. Visit experience.gm.com/rewards/terms to view the GM Rewards Program Terms and Conditions. Must be 18 years or older. Eligible brands ACDelco Gold ($30 rebate/3,000 points per battery) and ACDelco Original Equipment or GM Genuine Parts ($120 rebate/12,000 points per two brake pad and brake rotor sets, $15 rebate/1,500 points per cabin air filter, $15 rebate/1,500 points per engine air filter, $30 rebate/3,000 points for three wiper blades). $210 rebate/21,000 points derives from collective rebate on all eligible parts. Limit one rebate/points claim per VIN for battery and filters. Limit two rebates/points claim for brake pad or rotor sets. Limit three rebates/points claim per VIN for wipers (installation not required). Rebate will be issued as a Visa® Gift Card. See mycertifiedservicerebates.com for details around how to claim rebate or GM Rewards points, which must be submitted by 9/30/2026.  
Silverado
Equinox
Trax
Colorado
2025 Model Year Blowout
Serra Chevrolet Saginaw is a Certified Chevrolet Lease Return Center! No matter where you leased your Chevrolet, you can return it here. Bring your Chevrolet lease to Serra Chevrolet Saginaw, and let us handle the details.
Serra Saginaw Collision Center Subtext Visit our brand-new website today for a complimentary repair estimate or save it to your favorites for when you need us most!
$500 Military Appreciation Offer Active Duty members, Reservists, National Guard members, all Veterans and Retirees of the U.S. Army, Navy, Air Force, Marine Corps and Coast Guard and their sponsored spouse are eligible for $500 off select new Chevrolet models. Must be a current college or graduate student or have graduated from a two- or four-year college within the past two years. Eligible participants are able to sponsor their spouse. At participating dealers only. Visit gmcollegeappreciation.com for program eligibility details and for a list of eligible vehicles. Not available with some other offers. Must provide authorization number to participating dealer prior to or at time of vehicle delivery to receive offer. Take new retail delivery by 1/2/26.
Eligible military personnel includes Active Duty members, Reservists, National Guard members, Veterans and Retirees of the U.S. Army, Navy, Air Force, Marine Corps and Coast Guard. Eligible participants are able to sponsor their spouse. At participating dealers only. Visit gmmilitaryappreciation.com for program eligibility details and for a list of eligible vehicles. Not available with some other offers. Must provide authorization number to participating dealer prior to or at time of vehicle delivery to receive offer. Take new retail delivery by 1/4/27.
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Welcome to Serra Chevrolet Of Saginaw

A Full-Service Chevrolet Dealership in Saginaw

If you’re looking to buy a car from a reputable local business, choose your friends at Serra Chevrolet Of Saginaw, a full-service Chevrolet dealership. As part of the Serra Automotive family that has been serving the community since 1973, our Chevrolet dealership is proud to offer an extensive selection of high-quality Chevrolet vehicles coupled with exceptional service. Whether you're ready to buy a new Chevy truck or find yourself in need of trustworthy auto service that's easily accessible from Freeland or Midland, your satisfaction is always the highest priority at our MI Chevy dealer!

Premier Pre-Owned and New Chevrolet Dealer 

Discover your dream vehicle from our wide selection of new Chevy models, ranging from a spacious Traverse SUV to powerful new Chevy Silverado trucks. Ask about our Equinox sales and Blazer lease options, or turn to our selection of used cars for sale to find an array of meticulously inspected vehicles that offer outstanding value without compromising on quality.

And don't miss out on our exclusive Chevrolet specials for savings on Trax or Tahoe prices at our new Chevrolet dealer. Interested in financing a Chevy EV or pre-owned truck? Visit our on-site Chevy finance center to enjoy a seamless process and secure an auto loan or lease that fits your budget.

Certified Service at Your New Chevrolet Dealer

In addition to being the preferred new Chevrolet dealer for Bay City drivers, we strive to ensure your vehicle runs at its best long after you've left our lot. Our ASE-certified technicians work inside a state-of-the-art facility that’s equipped with leading automotive repair technology to ensure Chevy service is handled correctly the first time. We even have a Quick Lube center for fast Chevy oil changes, tire rotations, and more.

We also understand the importance of using OEM Chevy parts during repairs, which is why we have a comprehensive inventory of genuine GM parts, accessories, and more in stock. Have questions about DIY auto repairs? Give us a call today.

Visit Serra Chevrolet Of Saginaw, Your Chevrolet Dealer

Experience the difference at Serra Chevrolet Of Saginaw — located at 4200 Bay Rd. Saginaw, MI 48603. With a commitment to exceptional service and customer satisfaction, we are your top automotive destination in the Tri-Cities and beyond. Plan your visit today!

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Our Reviews

DealerRater Jul 7, 2026

Excellent Customer Service, Efficiency, Helpful, Care for Customers' needs Darcey and the staff provided timely information and help looking for extended guarantee assistance to pay for the expenses.

DealerRater Jul 6, 2026

Very helpful and friendly service. Will be coming back for more services in the future

DealerRater Jul 6, 2026

Melissa and Darrell communicated with me clearly, aligned expectations and delivered exceptional service. I highly recommend working with Melissa if your vehicle requires service and Darrell if you are looking for a vehicle.

DealerRater Jul 6, 2026

They did a great job on the oil change & filer, tire rotation, & checked the brakes

DealerRater Jul 6, 2026

We’ve now bought three vehicles from Serra Chevrolet of Saginaw, and we’ve had a good experience every time. The staff has always been friendly, helpful, and easy to work with, making the buying process as smooth as possible. Overall, we’re happy with our experience and would definitely return for another vehicle in the future.

DealerRater Jul 3, 2026

Professional and courteous. They take pride in their work. They are fast and thorough. Fantastic

DealerRater Jul 3, 2026

Great service from start to finish Lesley took care of all my issues Great job

DealerRater Jul 3, 2026

Good The oil change was complete in 11 minutes from start to finish and out the door. Employees were cordial. Did a lot of talking among themself. Had their phones and coffee with them.

DealerRater Jul 2, 2026

Excellent Excellent service. I spoke with both of them after the work was completed Very happy

DealerRater Jul 2, 2026

Bob helped us with a service appointment and, as always, was a tremendous help! Bob is very attentive and has a great attitude!

DealerRater Jul 2, 2026

Very professional, repairs were completed by the date quoted. No hassles. Would recommend to anyone needing service.

DealerRater Jul 2, 2026

Great service and great people to work with very professional, very friendly, very understanding, very helpful

DealerRater Jul 2, 2026

I have been with the dealership for 33 years and and I'm not impressed with the Service anymore. The people are young and not as friendly.

DealerRater Jul 1, 2026

I went for an oil change. Had some issues with it but overall everyone was professional and proactive and completed the service as expected.

DealerRater Jul 1, 2026

Went in for a replacement battery for key fob. Gentleman explained why it was happening and got me set up with a new battery

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Main: (989) 790-0800 Parts: (989) 790-0800 Sales: (989) 202-7068 Service: (989) 272-9195

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4200 Bay Rd., Saginaw, MI, 48603

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Main (989) 790-0800 Parts (989) 790-0800 Sales (989) 202-7068 Service (989) 272-9195
4200 Bay Rd.
Saginaw, MI 48603
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Serra Chevrolet Of Saginaw 43.46842, -83.97515.